for Museum and Library Service Finalist

Celebrate Hispanic Heritage Month

with special events and resources available for business owners and entrepreneurs who are Hispanic or seek to engage Hispanic customers.

The New Jersey Small Business Development Center offers a free webinar on "Mastering Hispanic Market Trends" on September 21 from 12 - 1:30 PM.  This engaging session will guide you through the rapid growth of Hispanic purchasing power and its impactful presence in various industries. Discover the digital habits shaping Hispanic consumer-brand engagement, emphasizing the significance of culturally relevant and authentic content. Register here.

Attend a free multi-state webinar celebrating Hispanic Heritage Month on Tuesday, October 3 from 6-7:30 pm. Sponsors include Wells Fargo, Small Business Administration, NJ Business Action Center, The College of New Jersey and the Mercer County Office of Economic Development. This year's webinar focuses on micro-loans and online platforms. Register here.

The Small Business Administration celebrates the impact that Hispanic entrepreneurs have had on the economy:

  • Nearly one in four new businesses is Hispanic-owned.
  • The nearly 5 million Hispanic-owned businesses in the United States contribute more than $800 billion to the American economy annually.
  • There are more than 300,000 Hispanic-owned, employer businesses located across all 50 states and the District of Columbia. These enterprises employ at least one employee other than the owner.
  • Hispanic employer businesses employ about 1 million workers, with more than $100 billion in annual payroll. The number of Hispanic-owned businesses that employ at least one employee other than the owner increased by 14% between 2012 and 2017 — more than twice as fast as the national average.
  • In the decade preceding the pandemic, the number of Hispanic business owners increased 34% compared to an increase of just 1% among non-Hispanic business owners.

Visit the SBA for more information in English or in Spanish.

SCORE maintains a special business hub for Hispanic entrepreneurs.

The Statewide Hispanic Chamber of Commerce promotes the continued growth and development of New Jersey businesses.